The Days of Double-Knit Dad

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‘A wrinkle-free wrinkle in time’

It’s tennis time, as in the Australian Open. But no, I’m not going to write about the Novak Djokovic Affair. There’s been entirely too much chatter about that already.

Nope. I’m going to write about knits.

See, when I’m watching tennis I knit. It keeps me (relatively) calm, and also from eating junk and drinking. (Well, I guess it doesn’t really keep me from drinking.)

Yes, I can knit and drink and watch tennis — sort of all at the same time

I can look at a sweater — any sweater — and tell you which tournament it goes with.

Wimbledon 2021

But this piece isn’t about that kind of knits. This is about double knits. Which was a fabric-fueled craze back in the late sixties and early seventies. Back then (and maybe even now, for all I know) double knits were made of polyester and were used to make groovy garments like jumpsuits. These were really fashion-forward — if your idea of fashion was to look like someone on an album cover — but I remember that polyester was pretty sweltering to wear. Double knits don’t exactly breathe.

There you’d be at a dance at the American Legion, say, trying to look cool while doing the Swim and meanwhile sweating like you’re dressed in a plastic garbage bag.

Almost everyone at my first wedding was sporting double knits: Me, my Dad, my Grampa Henry (well, maybe not Grampa), Uncle Mark and Mom. First Hub too. It was a jillion degrees that day. Think about it. Then read “My Polio-Shot Marriage”

Pretty much everyone in my family back then had a double knit item or two, but my Dad was the all-around Prince of Polyester. At one point he owned double-knit suits — with top-stitching, like on the jacket in the photo at the top of this post. Also double-knit slacks and double-knit ties. “They don’t wrinkle!” he would exclaim when asked why he had so many polyester items.

I think he really just liked to be trendy and hip. Why, he even owned a pair of double-knit sneakers. Continue reading

Bed-Hopping, Seventies-Style

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‘It’s still pretty darned exhausting, if not exciting’

I woke up the other morning and, as I squinted blearily at an unfamiliar bedside view, thought to myself, “Where the heck am I?”

For a moment I was taken back to The Golden Olden Days when waking in an unfamiliar bed meant something, well, exciting had happened.

Strange beds but no strange bedfellows. A recent Air BnB nest

I remember, a few years ago when I was still doing some freelance ad writing, riding in a car with a group of much-younger female coworkers. Somehow we got on the topic of dating, and, let me tell you, these women were shocked — shocked! — when this other ad exec (also a female of about my vintage) and I started reminiscing.

We regaled these Twenty-Somethings with tales of office parties and hot tubs and Boone’s Farm and strip poker and one-night stands and The Munchies. We spoke of dating coworkers, dating clients, dating editors, dating art directors, even (heck yeah!) dating director directors. Sometimes (gasp) at the same time. 

Me, back when I was running around a lot

Of course, things were different then. Back when the earth’s crust was still cooling and I was in my Prime Dating Years, smoking couldn’t kill you, drinking couldn’t kill you, and certainly sex couldn’t kill you. Though you might end up with a little souvenir if you weren’t careful about the sex. Continue reading

Remembering Betty White

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‘She was a real softie in a couple of Q-Tips commercials’

Okay. So maybe her work as Sue Ann or Rose is more memorable, but I will always treasure the experience of working with Betty White.

Q-Tips — along with Shake ‘n Bake, another brand blast from the past — was one of my first writerly assignments when I came to Ogilvy in 1979. (Read all about how I got there in “Take A Letter, Miss Henry.”)

70s KC Me, dreaming of a job in the New York Ad Biz

In those days (and probably now, too) you couldn’t write a commercial for Q-Tips that mentioned cleaning your ears — even though that’s what most people did with Q-Tips — without including a rather harshly-worded warning:

An actual Q-Tips Box with the actual warning. Only it’s too small to read, so I’m putting it here, too:

So we did these rather namby-pamby spots with mothers and babies that talked vaguely about “softness” and included cloying scenes of an adoring mother tapping the Q-Tip on, say, a little girl’s nose. I was responsible for at least one of these, called “Still My Baby.” Forgive me; here it is:

Well. After my co-workers and I got through cracking ourselves up with parodies like “Not My Baby,” “No More Baby” and the lovely “It’s Not Really A Baby,” my partner and I decided to break out of the Baby Box and try something new. Continue reading

The Ghost of Christmas Presents

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‘Thinking back on a battery of gifts’

I don’t know about you, but I have a hard time wielding a corkscrew. I envy people like The Dude or even my Favorite Sister who, when I complain about not being able to wrest a cork out of a bottle, go “Oh, but it’s so easy. You just slip this gizmo here, lift, and there you go!”

A unopened bottle of wine serves as a pacifier during a family reunion. (Pretty much the only thing an unopened bottle of wine is good for)

I’m especially jealous because they both swear by those mysterious (to me, anyway) waiter-style corkscrews. When I can’t even get a bottle open with a Rabbit.

But guess what? Problem solved. A little elf named Jeff (one of my Mom’s buds at her newish home, the senior-living facility where I’m visiting her right now) listened to me whine the other day over Morning Coffee and said, “You should get one of those electric corkscrews.”

That’s not me capturing the mountains out the window on the way to visit my Mom — it’s some random person with an iPad. But the mountains are stunning, eh?

Of course I’d never heard of any such thing. An electric corkscrew? What’ll they think of next? An electric knife? (Hah-hah, they have. My Dad was an early adopter. Also of the electric toothbrush. The Christmas where he gave one of those to my mom will forever live on in infamy.)

Was this the Christmas of the Electric Knife? Hard to say, though the decade seems about right

Well. Not only did Jeff extoll the virtues of the electric corkscrew, he zoomed off to his apartment and, within minutes, had zoomed back with something in hand. “Here. Take this. I already have one. Merry early Christmas! Do you have batteries?” Continue reading

Why Dude Man’s not dead

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‘The crucial importance of a room of one’s own’

What with fun City events like birthday parties and opera performances and colonoscopies, I’ve been spending a lot of time in the Ken & Barbie House. I was there digging its leafy wallpaper and garden views all last week, in fact.

Me, snuggling into a birthday gift amidst the leafy wallpaper

It’s less than 500 scare feet, but this clever little hideaway has two bedrooms and two bathrooms. When I get a chance to show it off, like the other day when I ran into Barbara and Danielle and Ann (hi neighbors!) in the lobby, I often point out that I am awfully glad the place, though small, is not a studio.

K & B floor plan. We still have each and every one of those precious walls

“Here’s my husband’s room,” I say, “and here’s mine.” Oddly (or maybe not so oddly), if my guest is a woman — a woman who has been married for at least ten years or so — she never suggests “knocking down that wall to join the bedrooms.” Oh no. She just smiles and nods. Maybe looks a tad wistful.

“If The Dude and I had to live in a one-room studio, he’d be dead and I’d be in jail.” is my comment while sliding open the pocket door leading to my private little lair.

Added perk of a room of your own: any light fixture your little heart desires

Oh, it’s not that I don’t absolutely adore Dude Man. I do, I really do. And he is, actually, quite easy to get along with. For a man.

Look! He’s even pals with TR. (Note companionable man-spreading)

But there’s something about a man — a man “around the house,” as they say — that is just not, well, peaceful. Continue reading

“Your turkey or your life!”

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‘The time I was mugged on my way to Thanksgiving dinner’

I did a little calculating this week and realized that this will be the 25th time I’ve hosted Thanksgiving dinner out here in Amagansett.

Flippin’ the Bird at one of those 25 Flippin’ Feasts

Yup. My first turkey and fixins’ for a crowd was in 1995 — when the “crowd” was my Mom and my Dad and The Dude — and The Child when she was an actual child. There may have been Others here as well. If so, it would have been our Same-Age-Best-Friends, J and P. I’ll have to ask them. They (of course) will be here this year.

An even-earlier Amagansett T’giving, when The Child was so small that we tied her to a kitchen stool with a bathrobe sash, having no high chair out here at the time

If you’re good at math, you’ve no doubt found a discrepancy in mine. “But every Thanksgiving since ’95 makes 26 times, not 25,” you might be thinking. And you’d be right. One year (2009) I was persuaded to skip the Amagansett Thanksgiving because The Child, who was a college freshman at the time, wanted to have Thanksgiving in the City so she could see her friends.

Speaking of “seeing friends,” here’s a batch from a few Turkey Days ago

Well. That year we enjoyed a perfectly-nice (but rather sedate) feast at Wayne’s Club. But The Child was fruitless in her attempts to connect — turns out all her friends were celebrating in away-from-the-City family hoedowns of their own. Continue reading

Skirting the issue

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‘Celebrating Seventy in style. A very old style.’

“I’ve got belts older than you,” one of my bosses once said, reprimanding a young whippersnapper of an assistant account executive (the lowest rung on the Suit Ladder) for having the nerve to change my copy.

Well, I’m here today — the day after my Big Old Birthday (and I do mean “old”) — to tell you that I’ve got a skirt older than you.

Yup. That’s the same skirt as the one seen at the top of this post

Yup, that apricot confection you see here in multiple fashiony iterations could very well be older than you. The Skirt was purchased back in the early nineties and played a shimmering role at many a “do” right up into the aughts. Any time we were invited to a Fancy Shindig, out it came. Because I could mix it up with various tops, it was less likely to prompt a comment like, “I remember you. I recognize that dress.

The Dress that got worn — and recognized — on numerous occasions

The Skirt got coupled with a black sweater, a gray sweater, a black velvet top, a shimmery paillette-strewn tank, a crisp white shirt, some lime brocade thingie, and even a little sweater I knit myself out of ribbon. Continue reading

So many doctors, so little time

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‘I’ve officially turned into an Old Person’

So I’m sitting on one of those crinkly paper thingies in an exam room when the door opens and this incredibly gorgeous woman walks in. Sort of a cross between J-Lo and Giselle Bundchen.

”I’m Doctor Exotic (not her real name)”, she says, extending her hand for a shake.

”You’re the doctor?!?” I exclaim, taking in her voluptuous figure, leopard-print leggings and long glossy locks.

”Yes, I am,” she responded with a blindingly white smile. “Who were you expecting?”

”An old white guy!” was my immediate answer.

Dr. E laughed, then proceeded to point out that more than half of all medical students these days are women. “Oh, I know,” I interjected. “My husband told me. He’s a doctor — an old white guy.”

Two Old White People out on the town — out in Amagansett. One of us is a doctor

This exchange happened during my second doctor’s visit in one day — yesterday. Too many doctor visits on a Tuesday is one of the reasons I’m late with this week’s post. I also needed an idea to write about, and — Silver Lining Time — the doctor visit gave it to me.

So back to how my life is organized around doctor visits and how that’s one of the ways I know I’m officially Old. Continue reading

Stage Mother for a Day

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‘The Child was a Star. Just not a Child Star.’

I must miss the Ad World. Or maybe I just like writing about it.

Just last week I wrote about how the client hated a brilliant idea for a bra commercial so much that I was yanked off the Playtex account. Which wasn’t really so disappointing — except that I was put on the Kimberly-Clark account.

Kimberly-Clark (or KC, as we called it informally, if not fondly) is a paper products company based in Neenah, Wisconsin. I’ve written about KC before, most notably in “HooHah Time is Story Time,” but, trust me, when it comes to tales from the Paper Valley, I’ve got reams and reams of them.

Over my years at Ogilvy, I worked on Hershey and the British Tourist Authority, Q-Tips and Swanson, General Foods and American Express (See “Karl Malden’s Nose”), among others. I even “helped” on Shake ‘N Bake.

I don’t have many shoot photos, but this is one of my faves. I don’t remember what the shoot was for — except that it wasn’t for KC

Continue reading

Whatever you do, don’t stare at the birthmark

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‘Our presentation to the CEO of Playtex’

It’s been awhile since I’ve written about my Golden Olden Days in Advertising. But this weekend, as I was devouring the Sunday Times, I happened upon one of those paid obits that you can only see in the printed edition of the paper. (Yet another reason — besides starting fires in winter — to subscribe to an actual newspaper.)

It caught my eye — a phrase, incidentally, used waaaay too much by consumers in focus groups, as in “I don’t know if I’d buy that. Maybe if the ad caught my eye. And I don’t think this one would.” Well, this particular obit caught my eye because the deceased fellow pictured had not only a birthmark on his forehead, but a name that is quite uncommon. (Of course you know me well enough by now to know that I will not mention that name, out of respect for the dead, if not my own reputation.)

What I do these days instead of creating ads. Though I did knit quite a bit while on commercial shoots

Aha! That birthmark, plus that uncommon moniker, unleashed a whole-package-of-madeleines-worth of memories. Mainly centered around my experiences working with the late, great Mark Shap. (Mark’s name I will mention because I plan to say absolutely nothing negative about him.) Oh — a quick note here: If you think you will be offended by a story involving a person’s birthmark, please stop now and read one of my other Ad Biz Tales instead. I have a whole slew of them listed in the sidebar. Continue reading